Content creators are leverging their high follower counts to apply for the visa for ‘individuals with extraordinary ability’

Content creators and influencers in the US are now increasingly dominating requests for O-1 work visas. Astoundingly, the number of O-1 visas granted each year increased by 50% between 2014 and 2024, as noted by recent reporting in the Financial Times.

These visas allow non-immigrants to work temporarily in the US. The O-1 category includes the O-1A, which is designated for individuals with extraordinary ability in the sciences, education, business or athletics and the O-1B, reserved for those with “extraordinary ability or achievement”.