Signed at 13 and dropped by 16, Beer’s path to stardom has not been easy. Now 26, she says she’s finally making music for herself and happy to wear her heart on her sleeve

Madison Beer may only be 26, but she is something of a veteran in the pop industry. She got her start at 13, after Justin Bieber tweeted a link to a YouTube video of her covering Etta James’s At Last, and has spent the intervening decade-plus toiling away in mainstream pop, amassing a huge gen Z fanbase in the process – including more than 60 million followers between Instagram and TikTok. It’s an understatement to say that her career has been a slow burn: the day before we speak, it’s announced that her single Bittersweet, released in October, has become her first song to reach the US Hot 100 chart, entering at No 98. When I suggest congratulations are in order, she shrugs off the achievement. “I’m obviously super excited and thankful whenever a song performs well, but I think I’m at the point where I love what I make, and I’m proud of it regardless,” she says amiably, before laughing. “Only took me like, 15 years! But it’s cool.”

Beer’s attitude is indicative of someone whose career has progressed in fits and starts, a far cry from the kind of meteoric rise that fans and onlookers sometimes expect to see in aspirant pop stars. As she prepares for the release of her third album, Locket, she is in prime position to break through to pop’s upper echelon: Her 2023 album Silence Between Songs featured the sleeper hits Reckless and Home to Another One, the latter a sorely underrated Tame Impala-inspired cut, and in 2024 she released Make You Mine, a Top 50 single in the UK which was nominated for a best dance pop recording Grammy.