If there’s one thing MSI has mastered, it’s symbolic product communication. The latest CES teaser campaign does not come across as a weather forecast by chance, but is a deliberately chosen metaphor. A seven-day forecast that turns into a thunderstorm with lightning just in time for January 5 is not a gimmick, but a clear […]

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What has been apparent for months is now being openly stated: TSMC is effectively overbooked. The order books are full, priorities are clearly distributed, and those who are not among the absolute premium customers are increasingly at the back of the queue. For many fabless manufacturers, this is not a theoretical problem, but a very […]

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The Chinese CPU manufacturer Zhaoxin is back with a remarkably confident promise. With the upcoming KX-8000 series, the aim is nothing less than to make the leap into the high-performance segment and match the performance of **AMD**’s Zen 4 generation. This is no small goal, but a strategic declaration of war, especially against the geopolitical […]

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The next price step in the PC market is official. ASUS has confirmed that selected product configurations will become more expensive from January 5, 2026. The wording remains deliberately vague, but the cause is clear. Rising prices for RAM and flash memory are putting pressure on margins at a time when the entire industry is […]

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