Following last week’s report that Apple was preparing to replace its “SEED” app with “Sales Coach,” the new app is now available. Here are the details.

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Sponsored by BenQ: Check out BenQ’s smarter displays made for how Mac users actually work and sign up for the giveaway here.

Apple reportedly has several different AI wearable products in the works, with a new AirPods Pro 3 model with IR cameras expected to be the first. Here’s why AirPods as Apple’s first AI wearable makes a lot of sense.

Veteran journalist David Pogue has posted a short video offering a quick preview of his upcoming book celebrating Apple’s first 50 years. Here are the details.

There’s a new AirTag in town, but you might not know it based on the official product name. Fortunately, there’s a way to distinguish between old and new AirTags just by looking.

One week after the release of the first beta, iOS 26.4 beta 2 is now available. The update continues to refine new features and changes for iPhone users. There are updates to RCS encryption, the Games app, and more.

Meta is at last bringing scheduled messages to WhatsApp, delivering on one of the app’s most-requested features. Here’s how it is going to work.

The newly published videos from Apple’s two-day event focus on three key areas related to AI: Reasoning and Planning, Applications to Agents, and Model Development. Here are the details.

Find My is quietly one of the best things Apple has done in the last decade. It started with tracking your iPhone, expanded to the Mac and iPad, and eventually covered physical items with AirTags. Now that third-party accessories are adopting the standard, it is becoming a true platform that I think is highly underrated. The TopMade MagSafe Wallet integrates this technology directly with Find My. It removes the need for a separate AirTag bump while keeping your wallet trackable within the native Apple ecosystem.

iOS 26.4 beta 2 arrived today for developers, with two app changes that reverse iOS 26 search designs to be more like iOS 18.

iOS 26.4 beta 2 is now rolling out for developers, and it expands support for testing encrypted RCS messaging on iPhone.

New betas are now available for developers. Apple has just released beta 2 updates for tvOS 26.4, visionOS 26.4, and more.

Just a week after releasing macOS 26.4 beta 1, Apple is now rolling out beta 2 for developers. Here’s what to expect.

iPadOS 26.4 beta 2 is now available, rolling out for developers via the Software Update screen in Settings.

Apple has released the second iOS 26.4 beta version for iPhone. iOS 26.4 includes a number of exciting new features and changes, including AI-powered Apple Music updates.

March will be a huge month for Apple TV. Not only will the streamer air ongoing episodes of major series like Monarch and Shrinking, but it also has the kickoff of the Formula 1 season, a highly anticipated new psychological thriller series, the return of its longest-running sci-fi show, and a lot more. Here’s everything new coming to Apple TV in March.

How does Apple follow up on the fun of Cosmic Orange from the iPhone 17 Pro line? By bringing back the red iPhone, according to the latest iPhone 18 Pro rumor.

Despite making more than a half dozen red iPhone models before, the red iPhone 18 Pro will be a first…

Today’s 9to5Toys Lunch Break features a new Amazon all-time low on Apple’s top-end 11-inch M5 iPad Pro at $200 off, but we also spotted a chance to land the 512GB iPhone 16 Pro at $480 off the original list price (or $200 less than the Apple refurb store). And joining the ongoing $100 price drop on the 46mm Jet Black Apple Watch Series 11, from there we move over to some notable accessory offers – the best price in months on iPhone 17 Pro TechWoven cases, the official Light Blue Alpine Loop with Black Titanium finish at 30% off. and the lowest price yet on the Apple Crossbody Strap from just over $23. Just be sure to scope out this Anker Nano Travel Adapter down at $20 and everything else down below as well. 

Apple TV’s sci-fi epic Monarch: Legacy of Monsters premieres this week, and in a major marketing spectacle, the streamer crafted a drone event involving Godzilla, Kong, and more.

Apple just upgraded its Apple Sports app with new NCAA tournament tracking features, a huge soccer expansion, and the ability to track leagues and teams in more markets.

The team behind Dark Sky is back with a new weather app for iPhone called “Acme Weather.” One of the primary goals of Acme Weather, according to the team, is to address “forecast uncertainty.”

Rather than simply giving you a “single best guess” like other weather apps, Acme Weather acknowledges that it the forecast it’s showing might be wrong … and offers up some alternatives.

Apple is currently beta testing iOS 26.4 as its next major iPhone update, but per 9to5Mac’s visitor logs, it appears there’s a smaller software release launching first: iOS 26.3.1 is coming soon.

Microsoft has a habit of porting Windows apps to Mac without bothering to make the UI look even remotely Mac-like. OneDrive was a classic example of this, but the company has finally managed to make it look like a Mac app as it gets a complete makeover for Liquid Glass …

The iPhone 18 Pro has reached the test production stage ahead of its launch in September, according to a leaker with a decent track record.

The report is sufficiently vague that it’s not clear whether or not it clashes with an earlier one from Bloomberg …