Blizzard has partnered with real estate website Zillow to create Zillow for Warcraft, a goofy Zillow-like website intended to promote the game's new player housing feature with humor, information, and a free in-game item.

The website, accessible at zillowforwarcraft.com or zillow.com/warcraft, is, to be clear, a goof. At the moment, it doesn't seem to be showing off actual houses built by real players. It instead has a curated selection of both Horde and Alliance homes that seem to be intended more to offer inspiration to players working on their own homes than anything. Besides, it's not like you can actually buy someone else's fully built and decorated house in the game, anyway.

The website is cute, though. It's got a handful of different housing options on different plots in both the Horde and Alliance neighborhoods to skim through, with humorous descriptions of decor decisions and, frankly, some pretty good ideas that I hadn't really thought of for my own rustic shack. You're guided through the website by Bek'tar Donhammar and Hazyl Fizzlehorn, two fictional Azerothian real estate agents who each have their own profiles with "reviews" from satisfied customers, all rife with in-jokes.

The main reason you might care to visit the website, though, is to get the free item. If you link your battle.net account, you can get a free "Naturally Elegant Doormat" which will show up in the in-game mail after the fact and become available for use in decorating your house. It's not a bad doormat! Worth the, like, four clicks it takes to get it. Once you have one, you can also buy more copies of it from Tuuran and Gabbi near the Trading Posts in Stormwind and Orgrimmar, in case you want a house just full of mats.

Perhaps even more delightful than just clicking around on the website though are some of the player reactions to the feature. In a Reddit thread about the announcement, a number of individuals have popped in to offer pleasant snark about the crossover, generally mixed in with commentary about how expensive real-life houses are nowadays.

"last sold in ‘88 for 49,000, now going for 449,000, cool cool cool," reads the top comment by u/Helios420A

"Hasn’t had work done since Blackhand was Warchief," writes u/Thesleek

"Does this mean blackrock will somehow get involved next?" asked u/notmyworkaccount5, making a very well-placed pun on BlackRock Inc, the investment company, and Blackrock, the World of Warcraft orc clan.

Now that I have my doormat, I will proceed to log in and rearrange my living room for the umpteenth time, wasting several hours before finally admitting I will never make anything as magical as the Ban'ethil Bohemian, and go back to adding spikes to my roof.

Rebekah Valentine is a senior reporter for IGN. Got a story tip? Send it to rvalentine@ign.com.

Highguard, the free-to-play PvP "raid shooter" announced at The Game Awards last year and released to preemptive criticism and mockery only for most of its developers to be laid off just weeks after launch, was apparently financially backed by Tencent, according to a report.

This comes from Game File, which reports that the Chinese gaming mogul was the primary financial backer behind developer Wildlight Entertainment, an arrangement that was not publicly shared by either company.

Prior to this report, it was unclear who was funding Wildlight, despite Highguard seemingly being in development for a number of years prior to its announcement at The Game Awards in December. Its official LinkedIn page has long included the line that Wildlight is "a new, fully-funded entertainment studio."

That grand announcement, its time and place instigated by The Game Awards host Geoff Keighley rather than the studio, sparked weeks of mockery online, with a number of content creators declaring the game dead before it had even released. Upon launch, Highguard netted nearly 100k Steam concurrents, but critic reviews (including ours) were just so-so and user scores were low. Just a few weeks later, developers from Wildlight revealed that most of them had been laid off. Since then, one developer who worked on the game has reflected that Highguard was "turned into a joke from minute one" due to false assumptions made from the TGA trailer, and a number of other high-profile developers have come to its defense.

It remains unclear how heavily reliant Wildlight was on Tencent, or whether a decision to pull funding was made at some point that led to the mass layoffs. Wildlight's future as a studio also remains unclear, with a studio statement saying that it would retain a "core group of developers" to keep Highguard going. However, the game's website went offline earlier today and has yet to be restored, leading some to speculate that the game or even the studio is about to fully shut down.

Rebekah Valentine is a senior reporter for IGN. Got a story tip? Send it to rvalentine@ign.com.