The Amazon Black Friday Sale Is Live With the Best Deal Prices of 2025 So Far

Amazon has officially kicked off its Black Friday sale of 2025 a full week early and the discounts so far are actually quite good. As part of the IGN Deals Team, I have been covering the early Black Friday sales all November long, and these discounts are the first I've seen that truly give off Black Friday vibes. If you're planning on doing some deals shopping this year, there's really no reason not to start right now.
Amazon released a preview of what deals to expect a couple of weeks back, so there aren't many surprises here. Amazon's own devices have all dropped in price, headphones are getting big discounts, and there are TV deals pretty much everywhere. To help you sort through all of these early deals, I've cut down the list to only the top 30 discounts I think are worth your time. Each of these products (or services) are currently at the lowest prices of 2025 and are unlikely to drop any further as we get closer to actual Black Friday.
The Best Amazon Black Friday Deals Today
Some of the most notable deals so far are of course Amazon's own devices. The Fire TV sticks were discounted before the official sale started and I'd expect those deals to last all the way through Cyber Monday. Both the Kindle Paperwhite and Kindle Colorsoft have dropped to the lowest prices we've seen all year as well, making it a great time to pick up one of the best reading tablets if you don't already have one. And if reading isn't really something you have time for right now, the classic Audible deal has returned and you can get that service for only $0.99 per month for the first three months. I'd definitely recommend trying that out, even to just listen to the new full-cast Harry Potter Audiobook, which I thought was actually really good.
Some of the surprising deals here are on gaming PCs and gaming laptops. Dell kicked off its Alienware sale earlier this week, but these are the first decent Amazon deals we've seen all month. I'd definitely expect these deals to go quickly, so jump on them now while they are still available.
Will there be more Amazon Black Friday deals later?
While it's true that this is Amazon's official Black Friday sale, not all of the deals are live yet. Amazon and Best Buy are the only two retailers who have launched "official" sales so far, so what we're seeing here is only the first round of big deals before Black Friday proper. The next round will actually start tomorrow when the PlayStation Black Friday sale officially begins. Amazon will most likely price match all of those deals, which include discounts on PS5 consoles, games, and accessories. There was also the Nintendo Black Friday announcement a few weeks back, that stated the official Nintendo sale would be starting on November 23, so there's unlikely to be many Switch games on sale until then. Most of the video game deals available now are thanks to GameStop's early Black Friday sale starting this week, but rest assured that more are on their way.
Outside of video games and consoles, you may have noticed that there is a significant lack of good LEGO deals in this round one of Amazon's Black Friday sale. That's most likely because the LEGO Store Black Friday sale doesn't actually begin until actual Black Friday. Some discounts will be available early, but I'd expect the bulk of the LEGO deals to drop on November 28. There will likely be even more toy deals before that when the Walmart Black Friday sale goes live on November 25.
You Don't Need a Prime Membership to Shop These Sales
Amazon doesn't require you to have a Prime membership to access its Black Friday sale. Unlike Prime-exclusive events like Prime Day and Prime Big Deal Days, Black Friday is open to everyone. There are some exceptions to that, and you may run into some deals marked "Prime Deal", but for the most part you shouldn't run into any issues if you don't have a subscription.
There are quite a few benefits available to Prime members that can be helpful during Black Friday shopping, however. Most notably the free shipping comes in handy if you're buying anything for less than $35. There are a couple of different free trial options available to new subscribers you can check out during this sales event, with the base option giving you 30-days free.
Jacob Kienlen is a Senior SEO Strategist and Writer for IGN. Born and raised in Portland, Oregon, he has considered the Northwest his home for his entire life. With a bachelor's degree in communication and over 7 years of professional writing experience, his expertise is spread across a variety of different topics -- from TV series to indie games and popular book series.


























