Apple's first-generation AirTag 4-Pack has dropped to $64.00 this week on Amazon, down from the original price of $99.00. Free shipping options have a delivery estimate around February 11, while Prime members should be able to get it delivered a few days sooner.

Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

Overall, this is a solid second-best price on the AirTag 4-pack that's within $1 of the Amazon all-time low price. If you're shopping for a single AirTag, Amazon has the AirTag 1-Pack for $17.00, down from $29.00, a record low price.




Apple just debuted the all-new AirTag, featuring longer range for tracking items and a louder speaker. We haven't tracked any discounts on the new second generation models as of yet, so anyone who wants to save money should keep looking into the original models.

If you're on the hunt for more discounts, be sure to visit our Apple Deals roundup where we recap the best Apple-related bargains of the past week.

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iPhone 17 Pro Max’s best-ever battery has been a hit with users, and we’ve heard before that iPhone 18 Pro Max will boast an even bigger battery. Now, thanks to a new leak, we know how much bigger.

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New emails unsealed this week and spotted by The Verge show Meta CEO Mark Zuckerberg suggesting the company should conduct less research into how its platforms harm users, bizarrely citing Apple as a model to follow.

The email was sent in 2021 following a report from The Wall Street Journal that Meta was more than aware that Instagram was “toxic for teen girls,” and had done in-depth research on the topic.

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The iPhone 18 Pro Max will feature a bigger battery for continued best-in-class battery life, according to a known Weibo leaker.


Citing supply chain information, the Weibo user known as "Digital Chat Station" said that the ‌iPhone 18‌ Pro Max will have a battery capacity of 5,100 to 5,200 mAh. Combined with the efficiency improvements of the A20 Pro chip, made with TSMC's 2nm process, the device could tout extremely impressive battery life. It is expected to be thicker than its predecessor to facilitate the larger battery.

The iPhone 17 Pro Max has the biggest ‌iPhone‌ battery to date at 5,088 mAh. Apple says it has a battery life of up to 39 hours. A recent test found that Apple devices lead the industry for battery life, with the ‌iPhone 17 Pro‌ Max ranking as the longest-lasting phone tested and Apple tied as the top overall brand. As a result, with a bigger battery and more efficient chip, the ‌iPhone 18‌ Pro Max should comfortably offer over 40 hours of battery life.

Meanwhile, the first foldable ‌iPhone‌, which is expected to debut alongside the ‌iPhone 18‌ Pro and ‌iPhone 18‌ Pro Max, is rumored to feature class-leading battery life. The foldable's battery could be over 5,500 mAh in size, which would make it the largest capacity of any ‌iPhone‌, as well as any rival foldable device‌.

The ‌‌iPhone 18‌‌ Pro and ‌‌iPhone 18‌‌ Pro Max are expected to launch later this year, featuring a smaller Dynamic Island, the C2 modem, a simplified Camera Control, a 24-megapixel front-facing camera, and an upgraded main camera with a variable aperture.



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Alongside the iPhone 17e, Apple also has a refreshed base model iPad in the works. A new report from Macotakara highlights what we can expect from Apple’s update of its cheapest iPad.

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Apple continues to explore how generative AI can improve app development pipelines. Here’s what they’re looking at.

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According to a new report today, Apple’s next iPhone is launching very soon. Macwelt reports that the iPhone 17e is set to launch on February 19 — one year to the day following the launch of the iPhone 16e.

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Bloomberg reports that Apple has recently scaled back its plans for the Project Mulberry initiative following a leadership shakeup at the company’s health organization. Here are the details.

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iOS 27 will no longer include a long-rumored feature known as Apple Health+ inside Apple, according to Bloomberg's Mark Gurman.


Apple Health+ was supposed to be a virtual health coach that could give users AI-powered health recommendations in the Apple Health app, based on their personal health data, the report said. The feature would have provided users with detailed health reports, videos that explained medical conditions and offered wellness tips, and more.

"The major new service would have combined new surveys and health assessments with data from Apple Watches and external lab reports," the report added.

It is unclear if Apple Health+ would have been a paid subscription service.

The feature is being scaled back instead of outright canceled. The report said some of the components of Apple Health+, such as suggestions based on existing Health app data, will be "repurposed and introduced as early as this year."

Apple Health+ was initially rumored to be an iOS 26 feature, so it was seemingly in development for a long time. But now, only bits and pieces of it will launch.

Apple's services chief Eddy Cue is apparently "considering changes" to Apple Fitness+ as well, but the report did not provide any specific details.
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Apple is rolling out a system update for Apple Watches that haven’t upgraded to watchOS 26, but may be experiencing a very specific connectivity issue. Here are the details.

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Apple today released watchOS 11.6.2 for the Apple Watch Series 6 through Series 10, Apple Watch SE 2, and Apple Watch Ultra and Ultra 2.


"This update provides important bug fixes and is recommended for all users," says Apple.

watchOS 11.6.2 will only appear on Apple Watch models that have not already been updated to watchOS 26 or later. There are no specific details available yet beyond Apple's vague release notes, so it is unclear what exactly the update includes.

Update: Apple says watchOS 11.6.2 "addresses a cellular network issue for Series 6, Series 7, Series 8, Series 9, Series 10, SE 2, Ultra, and Ultra 2 when establishing a connection to emergency services in Australia."
This article, "Apple Releases watchOS 11.6.2 With an Important Fix" first appeared on MacRumors.com

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With the release of macOS Sonoma back in 2023, Apple introduced a new High Performance screen sharing feature for the Mac’s native Screen Sharing application. This mode dramatically increases the usefulness of screen sharing. Responsiveness is improved, stereo sound output from the native Mac is enabled, and HDR is available, among other features.

Users working with professional apps like Final Cut Pro or Logic Pro will find that High Performance screen sharing significantly enhances the experience using those apps via a Screen Sharing connection with few downsides. Watch my hands-on video walkthrough to learn more, and be sure to subscribe to 9to5mac on YouTube for more videos.

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This is Rumor Replay, a weekly column at 9to5Mac offering a quick rundown of the most recent Apple product rumors, with analysis and commentary. Today: new iPhone Fold specs, rumored Mac launches, and more. Here are this week’s Apple rumors.

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Fresh off its Apple TV press day announcements, the company just confirmed the acquisition of the global rights to “The Last First: Winter K2,“ a Sundance Film Festival selection documentary. Here’s what to expect.

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The European Commission today said it found that Apple Maps and Apple Ads should not be designated as "gateways" under the EU's Digital Markets Act.


In a press release, the European Commission said that Apple Maps and Apple Ads are not big enough individually to qualify as "important gateways between business users and end users," and therefore the platforms will not be subject to stricter regulations. This follows an investigation that began in late November.

"This assessment is based on a number of considerations, including that Apple Maps has a relatively low overall usage rate in the EU, and that Apple Ads has very limited scale in the online advertising sector in the EU," the European Commission said.

Apple as a whole is still considered a "gatekeeper" under the Digital Markets Act.

Apple Ads and Apple Maps will have more in common soon, as Apple reportedly plans to start showing ads within Apple Maps search results as soon as this year.
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Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.


"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart sing. It really does. I promise some celebration."

Apple was founded on April 1, 1976, so the company will celebrate its 50th anniversary in a little less than two months from now.

While it is likely that Cook was referring to a celebration for Apple employees, the company will almost certainly honor the occasion in a public way too.

From near-bankruptcy in the late 1990s to becoming the world's most valuable public company in the early 2010s, Apple has been through a series of highs and lows over the past half century. The company just reported an all-time revenue record last quarter, driven by all-time high iPhone sales, so the company is still peaking financially.

We will be sure to have in-depth coverage of whatever Apple has in store for its 50th.
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Tim Cook held an all-hands meeting with Apple staff earlier today, and as reported by Bloomberg’s Mark Gurman, the CEO hinted at “new categories of products and services” coming that would be enabled by AI. Here’s what he said.

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Apple CEO Tim Cook held an all-hands meeting today, during which he fielded questions from Apple employees and touched on key topics including immigration in the United States.

As reported by Mark Gurman at Bloomberg, succession is another topic that came up during the meeting.

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As is tradition with any new Apple product, iFixit has published a teardown of the new AirTag, released last week. Here’s what they found.

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Bloomberg reports that Tim Cook held an all-hands meeting with Apple employees today to address fears about immigration and deportation. Here are the details.

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Benjamin and Chance speculate on Apple’s mysterious acquisition of Q.ai, the company’s second biggest acquisition ever. The iPhone 17 is a veritable smash hit, leading to an all-time quarterly earnings record. And Apple redesigns the order flow for buying a new Mac, with new MacBooks just around the corner. 

And in Happy Hour Plus, Benjamin realizes he has some overdue spring-cleaning to do on his Desktop folder. 

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In an all-hands meeting with employees today, Apple CEO Tim Cook promised to lobby the U.S. government on immigration, according to Bloomberg's Mark Gurman.


Cook said he is "deeply distraught" with the U.S. government's current approach to immigration, and he promised to make his voice heard on the matter, the report said.

"For as long as I can remember, we have been a smarter, wiser, more innovative company because we've attracted the best and brightest from all corners of the world," Cook told employees, according to the report. Cook ensured that he would "continue to lobby lawmakers on this issue" going forward, per the report.

Cook said immigration is especially important to Apple because the company has "team members across the U.S. on some form of visa," the report said.

Cook also reiterated his support for the Deferred Action for Childhood Arrivals (DACA) policy.

In a memo last month, Cook said he was "heartbroken" about recent events in Minneapolis, Minnesota, after two people were killed by U.S. federal immigration agents there. The killings stoked public outcry in the country.

"This is a time for deescalation," said Cook, in the memo. "I believe America is strongest when we live up to our highest ideals, when we treat everyone with dignity and respect no matter who they are or where they're from, and when we embrace our shared humanity. This is something Apple has always advocated for."
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In the digital age, memories are the most valuable thing we save and share. This year, pCloud is offering a way to secure those moments forever with a massive Valentine’s Day promotion for their Lifetime Cloud Storage plans.

From February 5 through February 17, 2026, 9to5Mac readers can save over 50% on pCloud’s 1TB, 2TB, and 10TB Lifetime plans. It’s the perfect opportunity to pay once and protect your data for life.

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Peacock is about to air two of the biggest TV events of the year: the Super Bowl and the Olympics. And if you’re an Apple TV subscriber, you can add on Peacock for only $2/month. Here are the details.

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