The new model, called VSSFlow, leverages a creative architecture to generate sounds and speech with a single unified system, with state-of-the-art results. Watch (and hear) some demos below.
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Jony Ive would have done years of work on the design of the Apple Car interior before the project was finally abandoned. While we’ll almost certainly never see those designs, a new electric Ferrari may provide a good clue as to the aesthetic of the interior.
The cockpit of the upcoming Ferrari Luce was designed by Ives’ consultancy Lovefrom, and it likely echoes a number of the elements we could have expected to see in an Apple car …
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It’s previously been suggested that the upcoming M5 Pro and M5 Max MacBook Pro models will allow you to make a more flexible choice of CPU and GPU cores. A recent change to Apple’s website seems to support this theory.
A new report suggests that the change could be even more radical, and that the M5 Pro and M5 Max might be not two distinct chips but rather variants of the same one …
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No news isn’t usually good news when it comes to hardware, and the expectations for the new Apple products coming soon are somewhat underwhelming.
But when it comes to software updates, sometimes less really is more. A new report says that this will be the case with iOS 27, but is that really a possibility – and would it be the right call for Apple … ?
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Yesterday’s Bad Bunny’s Apple Music Super Bowl halftime show – which also featured Lady Gaga and Ricky Martin – set new records, according to the iPhone maker.
Apple also highlighted the ability to watch a replay of the show and listen to the full set list on Apple Music …
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I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment — 50 years. It's an extraordinary accomplishment. We've been going back through old archives, old photographs. We've been going back through the products, the services, the people, and I am struck by how much Apple has changed things, how much Apple has changed the world, how much Apple has given to the world. Are we going to celebrate it? You better believe it. We're not ready to say exactly how yet, so stay tuned. Yes. We're not a culture that looks back. So the group of people working on this have had to kind of build a different muscle for this, as our muscle is always about what's next. We've really had to work hard on this to get in a reflective state, but when you really stop and pause and think about the last 50 years, it makes your heart sing. It really does. I promise some celebration.While it is likely that Cook was referring to a celebration for Apple employees, the company will almost certainly honor the occasion in a big way publicly too.
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Apple has two new iPad models slated for early in the year: a new base iPad with A18 chip, and a new iPad Air with an M4 chip. While Apple product launches can often sound exciting, there might not be too much more to the story for these iPad models.
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Lately, I’ve been leaning more and more into a sling-based EDC. As a techy husband and father of two, I constantly find myself needing more space than my pockets can hold, but not always wanting to bring an entire backpack. A cross-body sling (or fanny pack, as it was once called) has become the perfect middle ground. It forces you to be intentional about what you carry, while still giving you more flexibility than a standard pocket setup. I wanted to share some of my favorite and most standout tech accessories that I bring with me on most days—whether I’m bouncing between meetings, running errands, traveling, or just getting work done wherever I happen to be. This is my ideal everyday carry cross-body sling.
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Apple’s next iPhone launch is expected to be one of its cheapest. With the new iPhone 17e, a follow up to last years first generation iPhone 16e – the company will add three important upgrades to the device, though one thing won’t be changing: the price.
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There’s been loads of speculation as to when the next generation MacBook Pros with high-end Apple Silicon would launch. Many thought January, then January came and went. All we knew is that they’d launch alongside macOS 26.3 – which should go out to the public in the coming days.
However, that only means that the MacBook Pros have to launch sometime before macOS 26.4 launches to the public. Despite the imminent launch of macOS 26.3, the MacBook Pro launch isn’t quite as imminent, per Bloomberg’s Mark Gurman.
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