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Apple gains ground as PC market heads into rocky 2025

Apple's Mac sales are rising sharply just as Trump's tariffs guarantee that the the global PC market will have one of its most unpredictable years ever.

Three MacBook Pro models with Apple logos on a white table, brick wall background, purple and pink lighting.
MacBook Pro models

According to preliminary data from International Data Corporation (IDC) on April 8, Apple shipped 5.5 million Macs in the first quarter of 2025, up from 4.8 million in the same period of 2024. That gave the company an 8.7 percent share of the global PC market, improving on the 8 percent it held a year earlier.

The overall market grew just 4.9 percent. Apple is outperforming competitors, riding the wave of demand for so-called "AI-ready" hardware, and leaning on its loyal base in the premium segment.


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Asahi Linux M4 support hits a roadblock because of Apple Silicon changes

The Asahi Linux project is having trouble bringing the operating system to M4 Macs, with some chip changes making working with the latest Apple Silicon models a lot tougher.

A silver computing device on a desk with a bright, geometric, colorful abstract shape overlayed in the foreground.
Asahi Linux logo and a Mac Studio

Asahi Linux is a project to make the Linux kernel work with Apple Silicon, so that Linux users can natively use modern Macs with Linux. After having success with M1 and M2 chips, the project is running into issues when trying to work with M4.

In a post to Mastodon on April 4, developer Sven Peter describes the work to add M4 support to Asahi Linux as "rather painful." This is in comparison to the challenges the project faced when it came to supporting M1 and M2.


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'What the Clash', 'Lego Friends Heartlake Rush+' and more come to Apple Arcade this May

Apple Arcade is set to see five new games roll out this May, including a new entry into the "What the" series and a new Lego endless racer.

Apple Arcade logo on a red background, surrounded by colorful app icons featuring games, animals, and cartoon characters.
Five new games to hit Apple Arcade in May

May will see a handful of new games release to Apple Arcade, including some entries into series we've seen before. All five of the new games are geared toward younger players — perfect for elementary aged gamers.


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Three QNAP Thunderbolt NAS models bring high-speed shared storage to Mac workflows

Built with Thunderbolt connectivity and tuned for macOS, QNAP's latest network attached storage devices are tailor-made for multiple Final Cut editors and creative pros.

Three black and gray network storage devices with multiple drive bays and LED displays are arranged against a white background.
QNAP NAS devices

As creative teams handle larger files and collaborate more, direct-attached storage may feel limiting. QNAP's Thunderbolt NAS lineup — TBS-h574TX, TVS-h874T, and TVS-h1688X — provides Mac-friendly network storage with Thunderbolt speed and NAS flexibility.

These systems offer fast local access and centralized storage management, providing a solid alternative to traditional DAS drives or costly SAN setups. They're ideal for video editors, content creators, and production houses using software like Final Cut Pro or Adobe Premiere.


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Apple to report Q2 2025 earnings on May 1

Earnings for what may be Apple's last quarter without massive tariffs, that saw releases of iPhone 16e, updated Macs, and new iPads will be announced on May 1, followed by a conference call.

Circular building with a vast grassy interior, surrounded by trees and a pond, featuring solar panels on the roof, set within a suburban landscape.
The second quarter had several new products released. Image credit: Apple

Apple's first quarter isn't always the most exciting one for the company, as the holiday quarter is tough to follow. However, there may be a mild boost to some categories when compared year-over-year thanks to new product releases.

An Investor Relations post from Apple revealed that the earnings for fiscal quarter two would be shared on April. As always, the earnings call will follow shortly after where executives will discuss the earnings and answer analyst questions — and we're expecting a huge amount of questions about how Apple will handle the tariff situation.


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Apple Vision Pro gestures may spread to the iPhone, iPad, and Mac

Apple Vision Pro introduced new ways of controlling apps through gestures, but it appears that Apple wants to extend that to controlling any device it makes.

Tablet interface with numbers 1 to 6, a heart, and window icons. Two hands with labels, one on each side of the tablet.
Proposed hand movements controlling an iPad

Before the Apple Vision Pro, if you gestured at a computer, it was to be rude. With the Apple Vision Pro, though, Apple introduced a whole collection of gestures from how to move windows and resize documents.

They are some of the finest elements of the visionOS in Apple Vision Pro, and it's remarkable how complete they seem. This is a whole set of gestures where once you've been shown then, they all feel so natural that it's impossible to imagine alternatives — or that they are so new.


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Dodgy report claims Apple Vision Pro 2 arriving by April 2026

A questionably sourced report claims a new version of the Apple Vision Pro is in mass production now, with the new model supposedly going on sale within a year.

Sleek virtual reality headset with a glossy, curved black visor, white band, and metallic accents against a dark background.
Apple Vision Pro

The Apple Vision Pro is little more than a year old following its release, but there are expectations of an updated model appearing on the horizon at some point. If one report is to be believed, it could arrive in the not-too-distant future.

According to IT Home, components for a new Apple headset, potentially named the Apple Vision Pro 2, have entered the mass production stage. The report cites multiple sources that display panels, shells, and other key components are in production.


Rumor Score: 🙄 Unlikely


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Apple is not bringing pop star emojis to your iPhone

A social media post has gone viral with the claim that Apple will be releasing emojis of major pop stars as part of iOS 18.5. The only problem is, the prediction is complete crap.

Eight cartoon female faces with various hairstyles and skin tones appear inside a speech bubble on a light green background.
The supposed pop star 'emojis' that aren't going to be added to iOS 18.5 - Image Credit: DropPop/X

A post to X has gained significant traction online, claiming Apple will be adding new emoji to iOS 18.5. Despite the wild attention the post has received, it is completely false.

Posted on April 2, X account "Drop Pop" offers a message sounding like a headline, claiming that Apple has teased a set of new emoji. The set of eight, consisting of well known female pop stars, is alleged in the post to be included in the iOS 18.5 update.


Rumor Score: 💩 B#$&(*it


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Torras brings spring vibes with pastel athleisure-inspired iPhone 16 Ostand Fitness cases

Torras didn't hold back with its MagSafe Ostand Fitness case for iPhone 16, as it retains the signature magnetic ring stand, sleek design, and adds a splash of color and texture in time for warmer weather.

Four MagSafe phone cases in blue, black, mint green, and white are placed on a surface between two adjustable dumbbells.
Torras Ostand Fitness cases protect your phone with style

Total device protection doesn't have to mean ugly, unwieldy cases that decrease the utility of your iPhone. Torras has the perfect formula that balances style, protection, thinness, weight, and utility in a single fitness-inspired case.

It's finally time to pack away those winter clothes and start sporting your favorite joggers, but don't leave your iPhone out of the wardrobe change. Torras has a set of excellent pastel cases inspired by athleisure wear bundled with its excellent Ostand magnetic ring.


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Apple shares clawing back, after $638 billion in value is destroyed

Ahead of the markets opening on April 8, 2025, Apple stock has inched into positive territory after Trump's tariff announcement knocked the entire value of Visa or WalMart out of the company.

Smartwatch displaying Apple Inc. stock data with a red background, showing 181.46, down 20.60%. Market closed.
Apple stocks over the last month, shown on an Apple Watch

Apple has continued to be punched by Trump's tariffs, despite claims its inescapable price rises could be a lower than expected. On its third consecutive market day, Apple was further hit by the news of a 104% tariff on everything it imports from China.

The continued impact for Apple came despite the overall stock market doing better on this third day. According to CNBC, of the major technology firms, only Apple, Microsoft, and Tesla were down again on April 7.


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EU to issue Apple's Digital Markets Act antitrust ruling within weeks

The European Union may finally decide whether Apple's App Store has breached the continent's Digital Markets Act rules, with the antitrust chief confirming a ruling could arrive within a few weeks.

Blue flag with yellow stars arranged in a circle and a white symbol at the center, waving among metal flagpoles against a building backdrop.
EU Flags with the App Store logo in the middle

Apple's App Store has been the subject of a European Commission investigation into the Digital Markets Act for quite some time. After repeated reports claiming that a fine would be issued, it now seems that something will happen after all.

EU antitrust chief Teresa Ribera told lawmakers in the European Parliament on Tuesday that a decision is on the way. Reuters reports that the ruling on whether Apple and Meta had breached the Digital Markets Act will arrive in the "coming weeks," according to Ribera.


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How to enable and use RCS for secure cross-platform messaging

Apple's messaging app Messages has adopted a new cross-platform messaging standard called RCS. Here's how to be sure you have it enabled on your iPhone, and what new features it gives you when messaging people on other platforms.

iPhone screen showing message settings with RCS and MMS toggles turned on, 'Show Subject Field' toggle off, against a green background.
RCS messaging brings more features to cross-platform messaging.

The RCS protocol, which stands for Rich Communication Services, brings some of the abilities of Messages to users who aren't on iPhones. It has also been adopted by other messaging apps, such as WhatsApp.

As of iOS 18, RCS is supported — meaning some features you previously only saw when reading or sending messages to other iPhone users also now work when conversing with Android owners.


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Leaker wars escalate, Jon Prosser shows alleged iOS 19 redesign

Jon Prosser has refined his iOS 19 leak concepts with more-rounded squircle icons, reflective elements, and more that bring it closer to Apple Vision Pro's visionOS.

Smartphone displaying a colorful home screen with various app icons, time showing 9:41, and a light gradient background.
iOS 19 concept shared by Jon Prosser. Image source: FPT

Apple operating systems rarely leak, if ever, but leaker Jon Prosser claims he has access to a recent build of iOS 19. A previous leak showed glassy elements Mark Gurman called outdated or inaccurate, but Prosser is back with a few more redesign tweaks to show off.

According to a video shared by Jon Prosser on Front Page Tech, the new leaked UI is from a more recent build. Of course, everything shown is an artist's render and not actual screenshots to protect the source.


Rumor Score: 🤔 Possible


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A flood of panic-buying has started in anticipation of major iPhone price increases

The never-ending talk of tariffs has people rushing to buy the best iPhone that they can afford now before it becomes significantly more expensive.

A hand holds a blue smartphone with dual cameras against a blurred background of green trees and blue sky.
iPhone users are worried about a potential price increase.

Apple's stock prices continue to suffer, as President Trump's "Liberation Day" tariffs have caused concerns for analysts and casual iPhone users alike.

According to a Bloomberg report, published on Monday, Apple's US retail locations are as busy as they usually are during holiday seasons. Employees are often asked questions about increases in iPhone pricing, but Apple has reportedly provided no instruction or guidance.


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Tariff-related iPhone price increases estimated to be lower than feared

While the chaos of tariffs will make things unpredictable for some time, the latest analyst guess-work about what an iPhone 16 Pro Max could cost comes in with a much smaller increase in price than previously estimated.

Smartphone with a vivid red petal close-up photograph on its screen, placed on a dark surface, viewed from an angle.
It's about to cost a lot more money for an iPhone

The United States Trump administration levied extreme tariffs against nearly every country, territory, and island, inhabited or not. The combination of nonsensical math behind tariffs and vague exemptions that won't apply to Apple chips makes price estimates difficult to ascertain.

A report on Monday evening from UBS, seen by AppleInsider, offers smaller price hikes compared to an earlier report. Instead of a $2,300 iPhone 16 Pro Max with 1TB of storage, the new numbers bring that price closer to $2,062.


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Apple could import more iPhones from India due to Trump's tariffs

After a rush-job getting tons of iPhones to the US from India just before a trade deadline, Apple may be considering getting more of its US supply from the country to pay less in tariffs than it would if it imported the devices from China.

Group of five men, some in white shirts, one in a blue suit, smiling and engaging with a smartphone, with others in the background.
Tim Cook in a previous visit to India. Image Credit: Apple

Apple's stock prices continue to decline, as the Trump administration's tariffs have affected nearly every country in the company's supply chain. The iPhone maker won't just stand idly by, however, as reports indicate Apple has taken measures to combat the impact of President Trump's tariffs.

On Monday, a report claimed that Apple was stock-piling current-generation products, in an attempt to keep prices at their current level for as long as possible. In the last week of March, over three days, the company reportedly shipped five flights worth of products into the United States. The devices in question were allegedly shipped from China and India.


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Apple stock hammered for third consecutive market day, falls on news of more tariffs

While markets fluctuated insanely on rumors, the third consecutive trading day after the blockbuster tariffs announcement has again ended very badly for Apple, with it seeing billions more bled off of valuation.

Donald Trump in the oval office. Trump holds a signed document, displaying it prominently. A golden curtain and a blurred seal are visible in the background.
Donald Trump showing off his signed tariff plan

Apple's shares were trading at $223.89 on April 2, 2025, before Trump imposed raised the cost of it doing business with every single one of its overseas suppliers. As with all stocks, Apple's shares took an immediate hit, dropping 7.5% overnight.

And, on Monday, the sell-off continued. At the close of business, Apple stock ended a tumultous trading day at $181.46, a $6.92 hit from Friday's close.


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Atto's Fibre Channel and dual 100 gigabit Thunderbolt 5 adapters supercharge Mac media production

Atto Technology has introduced two Thunderbolt 5 adapters built to support uncompressed 8K video editing, high-speed media transfers, and multi-user post-production workflows.

Silver ATTO ThunderLink device with perforated front panel, black and orange logo, and glowing blue indicator lights on the left side.
Atto Technology

The company unveiled ThunderLink TLFC-5642 and ThunderLink NS 5102 at NAB Show 2025 in Las Vegas. These adapters are crucial tools for studios in high-bandwidth post-production, real-time collaboration, and hybrid cloud media operations.

With Thunderbolt 5 connectivity, they double the bandwidth of their predecessors and are optimized for macOS environments, including Apple's MacBook Pro and Mac Studio.


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Apple TV+ brings Lumon Industries to life for thousands of 'Severance' fans

"Severance" fans stepped into the world of Lumon Industries on April 5, as Apple TV+ transformed the iconic Bell Works building in Holmdel, New Jersey, into an eerie, immersive corporate retreat.

A group of people sits on a stage with green carpeting, next to a person at a table speaking into a microphone. The backdrop reads 'Apple TV+ Severance.'
Apple TV+ hosted a Severance' event

The one-day activation, dubbed the Outdoor Retreat Team-Building Occurrence (ORTBO), celebrated the show's third season renewal. Fans were surprised with a star-studded panel, a live music performance, elaborate set recreations, and ominously cheerful team-building activities straight out of the show's playbook.

Stephen Colbert hosted the live panel conversation, joined by Dan Erickson and executive producer/director Ben Stiller, along with the show's cast: Adam Scott (Mark), Britt Lower (Helly R./Helena), John Turturro (Irving), Zach Cherry (Dylan), Dichen Lachman (Ms. Casey), Tramell Tillman (Milchick), Sarah Bock (Miss Huang), Jen Tullock (Devon Scout-Hale), Michael Chernus (Ricken Hale), Gwendoline Christie (Lorne), and Olafur Darri Olafsson (Drummond).


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Scammers are getting smarter, here's how you can prevent getting phished

Some scam emails and texts are easy to spot, but scammers are getting better, and more convincing. Here's how you and your loved ones can avoid getting phished.

Laptop with a phishing hook pulling login credentials, represented by a username and password with asterisks, on a vibrant yellow background.
Image Credit: Mohamed_hassan on pixabay

If you've been on the internet long enough, and I'm betting you have been, you've probably seen your fair share of scam emails. Back in my day, most scam emails fell into one of two categories: the classic 419 scam, aka the "Nigerian Prince" scam, or pill peddlers offering near mythical enhancement in one very, very specific area.

While these scams still exist — and I still get a fair amount of both — most of them have taken a back seat to something far more sinister: phishing.


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Deals: Save up to $1,700 on MacBook Pros today

Steep discounts on current and closeout MacBook Pros are in effect this week, with budget-friendly and tricked out models now up to $1,700 off.

Open MacBook Pro displaying abstract desktop pattern, bold white text overlay reads 'MacBook Pro Blowout', with blurred purple background.
Save up to $1,700 on MacBook Pros.

B&H and Best Buy are competing for your business this April, with both retailers slashing prices on current and closeout MacBook Pros. Pick up a last-gen configuration at up to $1,700 off or grab Apple's latest M4 model from $1,399.

M3 Pro 14-inch MacBook Pro sale


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Promise Thunderbolt 5 enclosures boost speed & storage for Mac creative workflows

From field shoots to studio edits, two new Thunderbolt 5 RAID enclosures from Promise Technology are built to keep Mac users in the fast lane.

Mac Studio with ports on a desk, adjacent to a screen and an orange, rounded speaker with tripod legs.
Mac Studio

Storage demands are evolving fast, especially for Mac users working in 4K, 8K, or AI-heavy environments. Promise Technology is answering that call with two new Thunderbolt 5 storage enclosures built to deliver speed, scalability, and seamless integration with Apple workflows.


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Apple Vision Pro immersive video library management utility arrives for Mac

Apple has just released a new utility for Mac users to help manage their immersive video libraries with direct connectivity to Apple Vision Pro.

A desktop display showing the apple immersive app with several videos to choose from
Apple's new immersive video app is available for Mac and Vision Pro

the Apple Immersive Video Utility app continues Apple's efforts to support its large-format immersive spatial video efforts. According to the app description, users can import and manage their immersive video files, create playlists, sort, organize, search, and share them as well.

Creators are able to inspect and modify the metadata on these videos. This includes the ability to modify, swap, and update package contents for post-production.


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How Apple stockpiled iPhones to avoid tariffs and keep prices low for a while

In order to protect its customers from high import fees, Apple shipped an impressive amount of products, including iPhone, to the US from over seas, with very little notice. Here's how it did it.

aerial view of Apple Park
Apple Park

Big Tech is projected to be one of the industries hit hardest by the Trump Administration's newly instated tariff plan. Apple alone is projected to take a $33 billion hit, a number much higher than anyone — including Apple — would have expected.

Apple may not have anticipated getting hit as hard as it did, but that doesn't mean it sat idle. In fact, some quick thinking may have bought it a little more time.


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Apple stocks plummet, as Trump threatens 104% tariff on China

President Trump is literally doubling down on his ruinous tariff plans, saying that since China has retaliated to the original rate, he is now raising it a further 50%.

Donald Trump holding up a signed document with visible text, standing against a backdrop of American flags.
Donald Trump's signed tariff plan - Photo credit CNBC

Trump's original tariffs were more severe than businesses had feared, they have hit every single country Apple relies on, and saw the company's share price implode, but now there is more. Even as the White House claimed it was fake news that Trump would consider pausing his tariffs, the President himself has announced punitive retribution for China having retaliated.

"[Despite] my warning that any country that Retaliates against the U.S. by issuing additional Tariffs, above and beyond their already existing long term Tariff abuse of our Nation," wrote Trump on his Truth Social platform, "will be immediately met with new and substantially higher Tariffs, over and above those already set."


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Sonnet's new xMac & PCIe gear give your Mac mini pro-level expansion

Continuing its almost 30-year legacy of Mac expansion, Sonnet's new Thunderbolt 5 hardware transforms Apple's Mac mini into a rack-mounted workstation with high-speed PCI-e.

Black metal rack-mounted computer enclosure with space for two devices, featuring ventilation slots and power buttons on the front panel.
The RackMac mini. Image credit: Sonnet

Sonnet Technologies is expanding the power and flexibility of the Mac mini with new professional hardware built for Apple's latest M4 and M4 Pro models. At NAB 2025, the company introduced a rackmount enclosure, a modular PCI-e expansion system, and a next-generation external GPU chassis.


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Apple smart display delayed, Google Nest woes, and more on HomeKit Insider

On the latest episode of the HomeKit Insider Podcast, more rumors swirl about delays for Apple's smart display, Google narrows the Nest brand, and your host reviews the Knog Scout luggage tag with Find My.

HomeKit Insider
HomeKit Insider Podcast

This week, a new report yet again points to delays in Apple's upcoming smart display. Now, 2026 seems more likely as the company waits for more Apple Intelligence and next-gen Siri features to launch.

The news comes on the heels of the launch of iOS 18.4 which contained a number of new features, including robotic vacuum cleaner support for Apple Home. We talk through the availability of this feature and which models currently support it, and what models will be arriving soon.


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OpenAI mulls taking over Jony Ive's AI startup for $500 million

Sam Altman's OpenAI has discussed acquiring Altman and Jony Ive's startup firm that is designing at least one household AI device.

Bald man with stubble and a blue shirt looking slightly to the right, set against a plain white background.
Jony Ive

Jony Ive left Apple in 2019 to found his own design company, LoveFrom, and has since hired many ex-Apple staff, including his own replacement, Evans Hankey. Ive also hired ex-Apple design lead Tang Tan specifically to work on the AI startup collaboration with Sam Altman.

Now according to The Information, this startup is called "io Projects," and OpenAI has discussed buying it outright for at least $500 million. If this happens, OpenAI would acquire the AI designs plus the engineers who are working on it.


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CalDigit's new Thunderbolt 5 docks unlock high-speed workflows & multi-display setups

With up to 20 ports, the CalDigit TS5 and TS5 Plus docks are ready to deliver a big boost in connectivity to not Thunderbolt 5 ports, but any Mac Apple has made for the last nine years.

Two upright, gray, rectangular electronic devices with ribbed surfaces sit on a white square platform against a dark background.
New docks from CalDigit

CalDigit has officially unveiled the TS5 and TS5 Plus, its next-generation Thunderbolt docking stations designed to push the limits of desktop connectivity for Mac and PC users.




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Devastating tariffs force Wedbush to slash Apple stock target by $75 to $250

Analysts at Wedbush say that Apple's iPhone is the piece of technology hit the hardest by Trump's tariffs, and has lowered its price target by a whopping $75 as a result.

A Foxconn facility
Wedbush says Apple is hit worst by tariffs because 90% of its iPhones are assembled in China

Wedbush has been raising its Apple stock price target on the expectation of growth because of Apple Intelligence. In December 2024, the price was raised to $325, but it has now been cut back to $250.

In a note to investors seen by AppleInsider, Wedbush analysts described the current situation facing Apple as a "tariff economic Armageddon," and "a complete disaster." It bases this on how 90% of iPhones are assembled in China, which Wedbush says means Apple is more affected by the tariffs than any other comparable firm.


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UK iCloud backdoor mandate hearing must be made public -- eventually

After a legal challenge by Apple, the hearing about blowing open Apple's iCloud encryption in the UK for the sake of national security won't be kept secret, but it's not clear when the details will be made public.

iCloud security is on the line
iCloud security is on the line

After the hearing about a mandated back door happened behind closed doors, Apple very nearly immediately filed an appeal, with the backing of most of the world's governments, privacy advocates, and journalism organizations. That appeal has been heard, and at some point, the results of the hearing will be made clear.

The Investigatory Powers Tribunal rejected claims from the UK government that national security would be hurt by revealing the results of the hearing, or exposing who attended the hearing.


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US big tech caught by surprise by the magnitude of Trump's tariffs

Investment bank Morgan Stanley believes that the CEOs of US big tech were unprepared for how steep Trump's tariffs ended up being, and will now — probably unsuccessfully — try to persuade him to make changes.

An Apple Store logo
An Apple Store logo

Morgan Stanley previously estimated that Apple will take a $33 billion hit to its bottom line because of Trump's tariffs. In a note to investors seen by AppleInsider, Morgan Stanley's analysts confirm that Apple has it bad — but its analysts now predict that for Dell and HP, the loss will be close to the entirety of their expected net income in 2025.

The analysts further believe that technology hardware executives didn't anticipate that the tariffs would be as ruinous as they are. Consequently, the industry's most influential business leaders like Tim Cook, Satya Nadella, and Mark Zuckerberg will surely attempt to lobby and negotiate with the current administration.


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iPhone blamed for including journalist in highly classified bombing plans

National Security Advisor Mike Waltz has blamed his iPhone for accidentally inviting a journalist into a secret discussion of a strategic military strike.

Smartphone screen close-up showing apps including Signal and Find My with partially visible Skype app on the left.
The Signal app promises secure and encrypted chats between users.

Jeffrey Goldberg, editor of The Atlantic magazine, accepted a March 13 invitation from Waltz that was intended for National Security Council spokesperson Brian Hughes. Goldberg then reported on the chat, revealing that the administration used the Signal app for what should be considered classified information.

A report published in the UK by The Guardian explained exactly how the error in inviting Goldberg occurred. The journalist was accidentally included because Waltz accepted an iPhone-suggested updated contact number in Hughes' original missive, thinking it was an updated number for Hughes — when in fact it was the number for Goldberg.


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Apple given permission to keep TikTok in App Store until US deal is finalized

Apple has been told it is allowed to keep the TikTok app in the App Store, following a US government assurance that no action should be taken for another 75 days.

Black rounded square with a stylized musical note, outlined in white, red, and blue, on a dark gradient background.
A US-based version of social network TikTok appears to be eminent.

US Attorney General Pam Bondi sent a letter to Apple and Google on Friday, April 4, requesting that the company follow the new executive order from President Trump. That executive order further extended a previous reprieve from a threatened US ban of TikTok.

President Trump initially gave the Chinese-owned ByteDance until April 5 to sell the service to an American company, or be banned from use in the US. The new extension sets a new deadline for compliance to June 18.


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Apple may be able to delay price increases, but not for long

In the face of crippling tariffs, Apple will have to raise prices of popular items like the iPhone in the US and elsewhere — but is trying to delay increases until the next set of hardware upgrades.

A hand holding three smartphones with triple camera systems, colored in gold, gray, and silver, against a gray textured background.
The iPhone and other Apple products will be getting more expensive due to tariffs.

A new report suggests that Apple is pursuing several different initiatives in an effort to mitigate the cost increases of tariffs imposed by the United States and other countries on its flagship products. That said, US consumers should expect to see the price go up in the near future on iPhones, Macs, and other hardware products.

While Apple has spent years diversifying its production facilities away from China, almost all of the countries it has set up shop in — such as Brazil, India, and Vietnam — also face withering import tariffs. According to Bloomberg, the company is said to be pursuing a diverse range of strategies to soften the blow as much as possible.


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Apple's Home Hub pushed back to 2026 after delayed Siri improvements

A report suggests that Apple will wait until a revamped Siri with contextual app data access launches to reveal its Home Hub project — likely in 2026.

Tablet displaying various streaming and media app icons, including Apple TV, Netflix, and YouTube, set on a desk with a small speaker and green plant nearby.
Apple's Home Hub won't be a HomePod with a speaker, but a separate display

The so-called Home Hub has been rumored for almost as long as the HomePod has existed. Users are interested in a "HomePod with an interactive display" similar to Google's and Amazon's products.

It seemed as if Apple would launch such a product line sometime soon, but according to the Power On newsletter, that launch will now occur in 2026. The Home Hub product is inherently tied to the contextual Siri and Apple Intelligence features that rely on app intents, which were delayed into the next year.


Rumor Score: 🤯 Likely


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Crime blotter: UPS employee charged in $200,000 theft that included Apple products

A man who worked for UPS for five years has been arrested by Texas authorities for $200,000 in theft, Florida is considering harsher laws for people who use AirTags to stalk, and more, all on this week's Apple crime blotter.

UPS hybrid electric delivery truck parked in a warehouse, displaying the UPS logo and text 'Worldwide Services.'
All-electric UPS truck

A 37-year-old Texas man who worked for UPS for five years has been charged in a "high-end theft" case. He is accused of stealing parcels, including "Apple iPhones, Apple iPads, and various smartwatches."

According to a Facebook post by the Cameron County District Attorney's Office Facebook page, the man is also accused of stealing jewelry, power tools, and "luxury designer items such as Louis Vuitton, Fendi, Ferragamo, and Dior handbags, wallets, and accessories."


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Apple plans another iPhone X style redesign for the iPhone 20

A new report claims that Apple is planning to mark the 20th anniversary of the iPhone with a significant redesign, but perhaps not as dramatically different as it did for the iPhone X in 2017.

Close-up of a phone's rear camera module with three lenses, hinged design, against a gradient green-yellow background.
Apple may release the iPhone fold as part of its iPhone 20th anniversary range

While it's rumored that iOS 19 will feature a dramatic redesign, Apple's next iPhone is expected to physically resemble the current iPhone 16 range — except for the rear cameras. Now a new report from Bloomberg claims that Apple is gearing up for a significant iPhone redesign for the models released in 2027.

"[The] the company is preparing a major shake-up for the iPhone's 20-year anniversary," it says, "including a foldable version and a bold new Pro model that makes more extensive use of glass."


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BBC cries foul over lack of branding for its Apple News stories

The British Broadcasting Corporation has complained to a UK antitrust authority that Apple and Google's news services, such as Apple News, diminish its branding by downplaying where it gets its new stories.

Smartphone screen showing notification center with unread messages and alerts.
Apple has now disabled news summaries after damaging inaccuracies were reported.

The new accusations come in the midst of an ongoing investigation by the UK's Competition and Markets Authority (CMA) over the two tech giants' dominance in web browser engines and smartphone operating systems. The new complaint from the BBC suggests that aggregate news services minimize credit for the providers of the news those programs feature.

Because the BBC gets its budget from a unique "licence fee" model, it depends on worldwide brand recognition and respect for its efforts to justify its funding. Its income derives in large part from a fee paid by everyone in the UK who watches TV on any device.


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Palworld review for Mac: 'Pokemon with guns' is a massive understatement

Newly available on Mac, "Palworld" goes beyond the typical monster battle game by incorporating tried and true survival crafting mechanics, but its crossplay implementation leaves something to be desired.

Colorful fantasy creatures and characters, including a bird, yellow creature with a gun, red-haired woman, and others, with a towering structure and vivid sky background, text reads Palworld.
Palworld is an open-world survival crafting game with collectible monsters. Image Credit: Pocketpair, Inc.

With a unique mix of cartoon-like aesthetics and dark humor, Palworld offers an exciting, action-packed experience that'll bring you hours' worth of fun. The game is also somewhat of a meme, often being described as "Pokemon with guns."

There's much more to it.


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Apple Intelligence servers might soon rely on a new Japanese chipmaker

A Japanese chipmaker you've probably never heard of wants to power Apple's future artificial intelligence server farms.

People wearing blue protective suits and masks work in a cleanroom laboratory filled with computers and electronic equipment.
Manufacturing for Apple

Rapidus, Japan's ambitious semiconductor startup, is moving quickly toward becoming a key supplier for advanced AI chips. The company has reportedly initiated talks with Apple, Google, Meta, Amazon and Microsoft.

The supplier is aiming to secure agreements for mass-producing cutting-edge 2-nanometer chips by 2027. Although it trails behind TSMC, Rapidus CEO Atsuyoshi Koike believes the company can close that gap with more advanced manufacturing techniques.


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Trump delays TikTok ban for another 75 days

President Trump has pushed back TikTok's ban date again, saying that his administration has made "tremendous progress" on a deal to "save TikTok."

Hands reaching toward a TikTok logo in a blue sky, one wrist is handcuffed with open cuffs.
Image Credit: lechenie-narkomanii on Pixabay

When Trump took office on January 20, he gave TikTok two and a half months to sell to an American company or face a nationwide ban. The ban was initially set to go into effect on April 5, but once again, Trump has pushed it back with an executive order, setting the new deadline to June 18.

"My Administration has been working very hard on a Deal to SAVE TIKTOK, and we have made tremendous progress," President Trump posted to Truth Social on Friday. "The Deal requires more work to ensure all necessary approvals are signed, which is why I am signing an Executive Order to keep TikTok up and running for an additional 75 days."


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iPhone 17 Pro predicted to cost over $2000 because of Trump tariffs

Apple's iconic iPhone may soon cost you about double what it costs now, as analysts predict a 43% price increase in response to U.S. tariffs on imports from China and elsewhere in the world.

Smartphone with triple camera setup, metallic finish, against a background of various electronic device icons.
The iPhone 16 Pro Max could reach a price point of around $2300.

On April 2, or "Liberation Day" as President Trump called it, a new assortment of "reciprocal" tariffs was applied against every foreign country in the Apple supply chain. While there's a minimum 10% tariff on all goods coming into the United States, imports from China were hit with a 54% tariff.



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Apple will take a $33 billion hit to its bottom line because of Trump tariffs

Investment bank Morgan Stanley has told investors that while Apple may have brought forward some iPhone 16 production ahead of Trump's new tariffs, there is little more it can do to mitigate a $33 billion cost increase it is about to incur.

Two smartphones: left is blue with two rear cameras, right is gold with three rear cameras. Screens show blue and black backgrounds, respectively.
Apple reportedly stepped up importing iPhones ahead of the tariff announcement

President Trump did not expect China to retaliate against his tariffs, and Morgan Stanley says its analysts didn't even contemplate tariffs being this high. But reportedly, Apple did at least expect that it would fail to get exemptions this time around.

According to a Morgan Stanley note to investors seen by AppleInsider, the company's analysts claim to know that "Apple has pulled forward some iPhone builds." There are no further details, but depending on the quantity of iPhones already completed and imported into the US, Apple could hold off price increases for a time.


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Apple's canceled Federation Square store lives on in Apple Vision Pro

One of Apple's most controversial stores never opened, but a virtual tour that can be viewed on Apple Vision Pro brings the dream back to life.

Modern glass building with illuminated interior, elevated structure, surrounded by neatly trimmed grass and green trees, featuring a prominent white Apple logo on the side.
Apple's Federation Square building render. Credit: Filip Chudzinski

Apple's plan to build a flagship store in Melbourne's Federation Square sparked immediate backlash — and was ultimately canceled. Now, a virtual recreation offers a glimpse of what could have been.

In 2017, Apple announced its intention to open a global flagship in the heart of Melbourne, marking its first in the Southern Hemisphere. Designed in partnership with Foster + Partners, the multilevel glass pavilion would have anchored the southeast corner of Federation Square.


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Apple stock bloodbath continues after China applies retaliatory tariffs

President Trump's announcement of tariffs and retaliatory measures by China has seen Apple's shares drop to their lowest point since June 2024, as investors predict rising iPhone prices and falling sales.

A man with gray hair and glasses, dressed in a suit, appears thoughtful against a blurred warm-toned background.
Tim Cook

The sweeping tariffs introduced by Trump will affect every single one of the very many countries Apple relies on for its manufacturing. Consequently, as with all technology firms, the company's share price took an immediate battering — but now it's getting worse.

In response to the purportedly reciprocal Trump tariffs, China has announced its own retaliatory ones. Trump is levying a 54% import tax on China, now Chinese firms importing goods from the US will face a 34% tariff.


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Apple Music on Windows finally gets Dolby Atmos support

Windows users who have an Apple Music subscription can now enjoy immersive, three-dimensional audio thanks to newly added support for Dolby Atmos on the Apple Music app.

Three logos: blue Windows, black Dolby Atmos, and red Apple Music on a colorful gradient background.
Dolby Atmos support rolls out for Apple Music on Windows

Apple Music first came to Windows 11 in January 2023, and then showed up on the nearly ubiquitous Windows 10 just over a year later.

However, it didn't include support for Dolby Atmos — even though Apple users had it since June 2021.


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Apple and iPad birthdays, iOS 18.4, and AI health on the AppleInsider Podcast

Now that iOS 18.4 is out, we're looking to the future with iOS 18.5, a rumored AI update to Apple Health, and the first rumors about the M6 processor, all on the AppleInsider Podcast.

Tablet screen displaying vintage Apple Computer Co. logo over a mountain lake wallpaper with app icons for Safari, Mail, Photos, and Music aligned at the bottom.
The original iPad with the original Apple logo —- image credit: Apple

The iPad is now 15 years old — and Apple is 49. It's hard to say which seems more unbelievable, but what's much easier to say is that today's iPad and today's Apple may be very different from their origins, yet they are still so clearly the same product from the same company.

But if we must stop to acknowledge these anniversaries, and also acknowledge just how important the iPad and Apple itself have become to us all, there is still much more to come. We've just had the public release of iOS 18.4, but already the beta test versions of iOS 18.5 are out, and of course we are mere moments away from WWDC and the announcement of iOS 19.


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CarPlay in iOS 18.4 arrives with disconnection issues for some

CarPlay in the newly updated iOS 18.4 is causing problems for an unknown number of users, who report it disconnecting and reconnecting.

Car dashboard display showing phone, music, maps, messages, now playing, podcasts, news, audiobooks, calendar, and settings app icons on a colorful background.
Apple's CarPlay

AppleInsider readers have long reported that CarPlay has various disconnection problems before, but this new update appears to have brought a series of issues. The main problem appears to be specifically that wireless CarPlay will disconnect and reconnect, but some users are no longer seeing the "Now Playing" information on their car screen.

Really unhappy with iOS 18.4.. #Carplay is driving me crazy. Think I will upgrade to the betas. So annoying that were on .4 and the quality is still bunk :/ #apple #ios184 #ios185

— ceadd (@ceaddl) April 2, 2025


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Authors can no longer publish to Apple Books directly from Pages

Five years after it gave up on its iBooks Author app, Apple is now removing the ability for Pages to send books straight to the Apple Books store.

Apple Pages app icon featuring a white pen on an orange background, alongside menu options like Share, Export To, and Convert to Page Layout.
Pages for Mac still has the menu option for publishing to Apple Books, but now it just means export to ePub

Initially, Apple made a big deal of its original iBooks Author app in 2012, and how it let users create richly formatted books they could then immediately sell on its then iBooks Store. Only, iBooks Author had bugs, and Apple retired it in June 2020, when it also subsumed the app's publishing features into Pages.

As ever with the Book Store or publishing apps, there then followed silence from Apple, until Thursday. Apple emailed publishers with the news that Pages would no longer support publishing to the Apple Book Store.


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Inside Apple Podcasts: how to get the most out of Apple's player

Podcasts are wildly popular, and its easy to see why — from sports to true crime, comedy, news, and more, there seems to be one for nearly anything. Here's how to use Apple Podcasts and get the most out of your podcast experience.

Apple Podcasts
Apple Podcasts

Unless you've been living under a rock, you've probably heard of podcasts by now. You might even be among the millions of people listening to them.

Apple has anticipated this, which is why it includes its Apple Podcasts app on almost all its devices.


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How to edit PDFs on a Mac using Preview & third-party apps

Editing PDFs on a Mac is simple, thanks to the built-in tools in macOS and various third-party apps. Here's how to get started, whether you're making quick annotations or detailed modifications.

Preview app icon featuring a coastal scene with rocks and waves, overlaid by a magnifying glass on a blue background.
macOS PDF editor, Preview

PDF is a universally accepted document format because it preserves layout and content across different devices and platforms. However, PDFs can be difficult to modify without the right tools.

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More Apple chips could be made in US thanks to TSMC & Intel joint venture

Apple could benefit from more chip fab availability in the United States in the coming years thanks to a joint venture that will bring TSMC talent to Intel foundries.

Illustration of Apple's A16 chip, showing a grid-like pattern with various rectangular sections, in a purple gradient background.
Apple's A16 is being made in Arizona

The preliminary agreement between the competitors will give TSMC a 20% stake in the combined company, while Intel and other semiconductor companies will own the majority of shares. TSMC will bring talent and manufacturing methods to teach American employees and get the US-based Intel foundries running.

According to the the report from The Information, discussions are still underway between Intel and TSMC. Ideally it will mean making more TSMC chips in the United States.


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Apple begins notifying WWDC 2025 invite lottery winners

Developers, it's time to start refreshing your email. Apple has begun notifying the lucky few that get to attend WWDC in person.

WWDC25 logo with bold gradient letters in green, yellow, orange, pink, and blue against a white background.
WWDC 2025. Image source: Apple

The annual Worldwide Developer Conference is held every June, and this year it starts on the 9th. Swift Student Challenge winners, press, and a select few developers get to attend the keynote in person at Apple Park.

As is tradition, developers have begun posting their invitations and rejections on social media. Developers must claim their seat to ensure it isn't released for someone else to claim.


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Satechi Qi2 Trio 3-in-1 Wireless Charging Pad review: A cable-busting marvel

Like a lot of people, I have an iPhone, an Apple Watch, and some AirPods — and they all need to be charged. Normally, that means three cables and three AC outlets, but that doesn't have to be the case.

Charging dock with a smartwatch, earbuds case, and smartphone displaying time 17:36 in pink. The table has a colorful desk mat and gaming controllers in the background.
Satechi Q2 Trio review: There's something magical about charging three things at once.

Wireless charging stations have been around for a long time, and some of them are pretty great. With the launch of Qi2 in 2024, many of them have been refreshed with the upgraded spec — including the Satechi Trio.

As the name suggests, this device can wirelessly charge three things simultaneously: an iPhone, an Apple Watch, and AirPods. It does it quickly, and dare I say, it does it in style to boot.


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Apple's M2 MacBook Air is down to $749, but stock levels are low

An April MacBook Air sale is in effect, with Best Buy slashing the M2 model with 16GB RAM to $749. But supply is limited, and Amazon has already sold out of its stock.

Two MacBook Air laptops displaying a magazine cover and a spreadsheet with charts. Large word 'DEALS' in gradient colors above, against a dark background.
Grab a MacBook Air for $749 while supplies last.

You can grab the $749 MacBook Air 13-inch deal at Best Buy, marking a return of the top-selling deal on the budget-friendly laptop. Equipped with the M2 chip with an 8-core GPU, this model also has 16GB of unified memory and 256GB of storage.

Buy for $749


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Apple integrates Apple Intelligence-powered Writing Tools into new iWork updates

Apple has updated its iWork suite of Pages, Numbers, and Keynote to version 14.4, bringing more Apple Intelligence and other changes and improvements to its productivity software.

Pages, Keynote, and Numbers have all received updates.
Pages, Keynote, and Numbers have all received updates.

On Thursday, Apple rolled out updates to Pages, Numbers, and Keynote. This time around, many of the updates are identical for each app, as Apple tries to keep its productivity suite consistent across the three products.

The most notable update is powered by Apple Intelligence. Users on Mac, iPad, and iPhone can now make text edits using Writing Tools directly in their documents, spreadsheets, and presentations.


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Apple & Michigan State University partner to boost US manufacturing skills

Apple and Michigan State University are opening a free manufacturing training academy in Detroit to help U.S. suppliers modernize their operations.

Circular glass and steel building surrounded by trees, illuminated by the rising sun.
Apple Park

Opening in summer 2025 in Detroit's First National Building, the Apple Manufacturing Academy will offer virtual and in-person training to small and mid-sized manufacturers. The program will focus on smarter manufacturing, AI integration, and supply chain optimization.

It also builds on an existing relationship. Since 2021, MSU and Apple have operated the Apple Developer Academy in Detroit with support from the Gilbert Family Foundation.


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Apple's fight with Trump's tariffs will shift the cost to customers

Ming-Chi Kuo's Apple commentary is normally fairly insightful, but his latest batch on how Apple can shoulder President Trump's tariff burden is short-sighted, and doesn't make a great deal of sense.

Tim Cook with short gray hair, glasses, wearing a blue sweater, thoughtfully rests hand on chin, against a dark background.
Apple CEO Tim Cook

Analyst Ming-Chi Kuo recently outlined how the company could respond to a new wave of U.S. tariffs targeting hardware assembled in China, India, and Vietnam. The new policy imposes tariffs of 54%, 26%, and 46% on goods from China, India, and Vietnam, respectively.

However, Kuo's analysis glosses over some incredibly major obstacles.


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How to fax from iPhone with Municorn Fax app

It doesn't matter how smart technology gets in an all-digital world — you're still going to need to fax something at some point. Here's how to fax from iPhone with the Municorn Fax app.

Smartphone screen displaying a patient registration form being sent to a contact, with a laptop keyboard and papers partially visible in the background.
Municorn Fax App turns iPhone into a fax machine. Image credit: Municorn

A fax is like an email you send over 1980s phone technology using real paper. Chances are, you don't own a physical fax machine and no one really should in the year 2025.

That said, it is inevitable that you'll have to send a fax from time to time. However, that's why online fax services exist.


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'RoboCop: Rogue City' set to storm onto Mac on April 30

Become the legendary part-man, part-machine, all-cop hero needed to take back Old Detroit as "RoboCop: Rogue City" heads to Mac at the end of April.

RoboCop: Rogue City logo in a dimly lit, urban street scene with neon signs, scattered lights, and silhouettes of people.
"RoboCop: Rogue City" out for Mac on April 30

RoboCop: Rogue City was initially announced for Mac at WWDC 2024, but there virtually no mention of the title in the nine months that followed. However, the developers have now confirmed that the game will be released on the Mac App Store on April 30.

Based on the "RoboCop" films, RoboCop: Rogue City is a first-person shooter that sees the player clearing crime out of Old Detroit. Players take on the role of Alex Murphy, the titular robotic cop, as he battles corruption and criminal gangs in an original story set between "RoboCop 2" and "RoboCop 3."


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Apple shares hammered after Trump tariff announcement

Apple stock took a huge dive in after-hours trading following the unveiling of new tariffs, and it just got worse when the markets opened.

Two men in suits sit at a table, engaged in conversation, with flags and an ornate fireplace in the background.
Tim Cook (left) and President Trump

President Trump's tariffs have affected every single country that supplies Apple. That means Apple now has to pay much more for every import, and is unlikely to avoid raising its prices.

Consequently, the markets immediate reacted to the prospect of American consumers facing higher prices, and saw high volume sell-offs almost universally. This affected all technology firms, but in this extended after-market period, Apple was the worst hit, with its shares dropping around 7.5%.


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How and where Trump's new tariffs affect Apple

President Trump's new tariffs go far beyond China, and hit every nation in the world. Here's how badly Apple has been hit, and where it has been struck globally.

Donald Trump holding up a signed document with visible text, standing against a backdrop of American flags.
Donald Trump's signed tariff plan - Photo credit CNBC

In February 2025, the Bank of America said that the impact of tariffs on Apple would be significant. Before the extent of the tariffs were announced, Bank of America estimated that they would mean Apple may have to raise iPhone prices by 10%.

Apple has yet to make any announcements about price changes. It might have attempted to swallow small increases in component costs, but it is unlikely to absorb these massive ones. The company has previously made a point of how it has kept the iPhone costs the same for years — although only in the US.


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iPad mini with Samsung OLED screen enters testing ahead of rumored 2026 debut

Apple appears to be testing a Samsung-made OLED display for a future iPad mini, signaling a long-awaited update to the compact tablet lineup.

iPad Mini 6 with colorful abstract background on screen, displaying time and date, standing on a white surface, with a blurred brick wall and books in the background.
iPad Mini 6

A new report aligns with earlier claims that Samsung had begun 8-inch OLED panels tailored for an iPad mini refresh.

According to Digital Chat Station, a leaker on Weibo who has had accurate predictions about iPhone cameras, Apple has started evaluating a small-sized OLED panel supplied by Samsung Display. The screen under testing is likely destined for the iPad mini.


Rumor Score: 🤔 Possible


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Apple's iPad is still showing the world how to do tablets, 15 years later

The iPad was mocked at launch, has been threatened by rivals throughout, and yet still remains the best-selling tablet ever made, 15 years after it first shipped to customers on April 3, 2010.


It's easy to name alternatives to the iPad, you could be here all day listing myriad Android tablets. But it's impossible to name even one true iPad competitor.

For after all of these years since it launched, and after all of the rival devices that have launched after that moment, there isn't any one tablet that sells enough on its own to compete with the iPad. Its competition is the mass of cheaper rivals, which is not to be ignored, yet none of them have come close to the success of the iPad.

The closest is surely the Microsoft Surface, but if that's the best and the best-known rival, it doesn't appear to be doing all that well.


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How to customize the log window in Console for macOS

You can customize the macOS Console's log window to change the way it behaves. Here's how to adjust it for your needs.

Here's how to customize the log window in macOS's Console app.
Customizing 's Console log window.

macOS's Console app is a utility that allows you to view system-wide logs, crash reports, diagnostics, and more. By using Console, you can view what has been going on with your Mac in-depth.

One thing Console lets you view are logs. Logs are simply text files that software writes messages to, usually with a timestamp and process name, so you can later go back and see what happened on your computer.


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Apple security chief found not guilty of bribery charges over firearm permits

Apple security chief Thomas Moyer was accused of bribery after allegedly attempting to donate iPads in return for concealed firearm permits, but has been found not guilty.

Smiling man with beard and arms crossed stands in front of a large circular building, under a clear sky with the sun setting in the background.
Apple security chief Thomas Moyer. Image source: LinkedIn

It's been an incredibly long few years for the head of global security at Apple, Thomas Moyer, as he was accused of bribing officials in exchange for firearm permits in 2020. The case was dismissed in 2021, but then reopened in 2023 when the Santa Clara District Attorney's Office appealed.

The case has run its course, and according to information provided by Moyer's attorneys to AppleInsider, Moyer was found not guilty of bribery charges.


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Epic Games chief Tim Sweeney calls Apple a 'gangster-style' business

The tirades of Epic Games CEO Tim Sweeney against Apple continue, with Sweeney calling the company a "gangster-style" business while completely ignoring that his company also charges developers to make and distribute games.

Monochrome scene with large screen showing apple with sunglasses. Text displays date 08.13.20, time 10:00. Silhouetted crowd watches in foreground.
Tim Sweeney has called Apple a "gangster-style business."

The excruciatingly long legal battles between Epic Games and Apple over In-App Purchasing and the App Store prompted a lot of outcry over how Apple conducts business with developers. Epic Games ultimately lost the fight, but an injunction meant that Apple was forced into enabling external purchase mechanisms for iOS apps.

After Epic filed a court order in March 2024 and complained to the court again a year later, Tim Sweeney decided to criticize Apple's practices once more. As was reported by TechCrunch, Sweeney spoke at an event on Wednesday, where he largely echoed the language from Epic Games' March 2025 complaint.


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Apple CEO Tim Cook makes a cool $24 million in serendipitous stock sale

The remainder of Apple CEO Tim Cook's Restricted Stock Units couldn't have vested at a better time, with 108,136 shares sold just before tariffs were announced.

A large white apple logo overlays a green, fluctuating stock market graph with rising and falling lines.
Apple's stock is on the way down after the tariff announcement

It's not hard to figure out when Apple CEO Tim Cook is about to make a bunch of money, as his Restricted Stock Units (RSUs) sales take place at the same time every year. He made $16 million selling stocks in April 2024 and $50 million later that October.

Wednesday's sale was shared via an SEC filing, which shows 108,136 shares were sold. That netted Cook $24 million just as President Donald Trump stepped out on stage to announce tariffs.


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Blowout deal: Snag an M3 Pro MacBook Pro for $1,499 while supplies last

Closeout deals on last-gen MacBook Pro models are available as April starts strong, with M3 Pro models falling to as low as $1,499.

Large white text reads Blowout Deals over a MacBook Pro laptop displaying video editing software on a wooden desk with a brick wall background.
Save up to $1,700 on MacBook Pros.

Save $600 on the standard M3 Pro 14-inch MacBook Pro at B&H and Best Buy today. This $1,499 special is available in both the Space Black and Silver finish, with free expedited delivery within the contiguous U.S. Select stores have models available for store pickup, but inventory is extremely limited.

The base M3 Pro 14-inch MacBook Pro with 18GB of RAM and a 512GB SSD isn't the only configuration that's marked down heavily. Apple resellers are clearing inventory out like mad, with discounts of up to $1,700 off upgraded models. We've highlighted our favorite deals below, but you can find a full list of the offers in our Mac Price Guide.


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Trump's solution to the TikTok predicament is 'TikTok America'

After delaying a US-imposed ban on TikTok earlier this year, the Trump Administration has a new plan to keep the wildly popular short-form video platform in the US.

Hand holding a smartphone displaying the TikTok logo on a black screen.
TikTok on a smartphone

The yet-unannounced plan would be to create a new company, called "TikTok America" and divvy ownership up in a way that favors US investors. TikTok America would be 50% owned by new US investors, 30% by existing investors, and 19.9% by ByteDance, the company that created TikTok.

As The Information points out, it's not clear whether or not the Chinese government has agreed to this plan. It's also unclear what Bytedance thinks of the idea.


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New in iOS 18.5: Show and hide contact photos directly from the Mail app

The first developer beta of iOS 18.5 introduces a new option for the Mail app, along with a few other quality-of-life improvements.

iPhone screen displaying Software Update settings with options for automatic and beta updates, showing iOS 18.5 Beta details and download size of 1.17 GB.
iOS 18.5 features changes to the Mail app.

On Wednesday, following the public release of iOS 18.4, Apple rolled out the first developer beta of iOS 18.5, with the build number 22F5042g. The software update is compatible with devices as old as the iPhone XR and iPhone XS, all the way up to the iPhone 16 range.

While the iOS 18.4 update delivered an all-new Apple Vision Pro app, along with some Apple Intelligence improvements, it appears as though iOS 18.5 only features minor changes and enhancements.


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Trump's 'Liberation Day' tariffs hit every one of Apple's international manufacturing partners

Donald Trump's so-called "Liberation Day" has become a potentially expensive event for Apple, as tariffs are applied against imports from every foreign country in the Apple supply chain.

Three men examining a large computer circuit board in an industrial setting, one wearing a suit with a red tie, appearing focused on the board.
Tim Cook [left] with President Donald Trump at a Mac Pro facility during Trump's first presidency

President Donald Trump said that tariffs would be a major part of his administration long before his reelection. On Wednesday, his campaign promise became a reality.

As part of what Trump refers to as "Liberation Day," the U.S. is applying "reciprocal" tariffs on imports from around the world. The levies, which will come into force immediately and will impact practically all imported goods entering the United States.


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Apple restarts last developer beta cycle before WWDC with iOS 18.5, macOS 15.5

Following the release of iOS 18.4, macOS 15.4, and other updates to the public, Apple has started up a new round of developer betas for iOS 18.5, iPadOS 18.5, macOS 15.5, tvOS 18.5, watchOS 11.5, and visionOS 2.5.

Laptop, tablet, and phone screens displaying various text articles, notifications, and graphics positioned in front of a plain background
Examples of Apple Intelligence at work.

On March 31, Apple released its updates for iOS 18.4, iPadOS 18.4, macOS 15.4, tvOS 18.4, and visionOS 2.4. A day later, it re-released watchOS 11.4 Following those releases, Apple has moved on to the next update, with a new set of builds for the follow-up releases.

The first iOS 18.5 and iPadOS 18.4 developer betas share build number 22F5042g, with macOS Sequoia 15.5 using build number 24F5042g. The first tvOS 18.5 build is 22L5542f, the first watchOS 11.5 build is 22T5542f, and the first visionOS 2.5 build is 22O5442g.


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$5 billion class action suit over Apple's ebook licensing is based on false premises

A new lawsuit demanding $5 billion in damages because of alleged false advertising over Apple Books lacks the understanding that digital books are licensed and not owned.

An orange square icon with rounded corners featuring a white, open book silhouette in the center.
Apple Books

Apple famously faced and lost a "very ugly" lawsuit in the earliest days of what was then called iBooks. That was a startling misreading of the law, but regardless, the suit made Apple pay out $450 million.

And now a law firm figures it can get 11 times that amount in another spurious case.


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Apple still wants an iPhone without physical buttons, but it won't happen soon

A new rumor says that Apple has not forgotten the idea of solid-state buttons for the iPhone, but there are a number of issues to solve before it can happen.

Close-up of a sleek smartphone with a dark, starry sky reflected on its screen, highlighting the device's slim profile and rounded edges.
Render of a possible iPhone with solid-state buttons

Before the launch of the iPhone 15 Pro in 2023, there were many, many rumors about it having a solid-state button. That would mean that instead of physical buttons like the volume control, it would have touch-sensitive areas that gave haptic feedback so that they felt like real buttons.

That didn't happen with the iPhone 15 Pro, or the iPhone 16 Pro, nor is it now expected with the iPhone 17 Pro. However, a solid-state button should be more reliable than a physical one and, even if only fractionally, they would require less space within an iPhone.


Rumor Score: 🤔 Possible


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iPhone Fold won't be an iPad or iPhone killer

The iPhone Fold is coming, and plenty of folks are ready to herald it as the new king of gadgets — but it isn't going to dethrone any of Apple's current lineup any time soon.

Three views of a dark blue foldable smartphone with three rear cameras, featuring a colorful display showing the time 19:32 on its screen.
Renders of a possible iPhone fold

None of you are going to be surprised, but I am not just unenthusiastic about the iPhone Fold, but actively rolling my eyes at the mere premise.

People, and by that I mean real people and not journalists who had to buy the device to cover it will buy it. It will sell early, and fast, and then settle down as the non-folding non-high-end phones take over for the rest of the release year.


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AirPods Max firmware pulled before users could get new features

Apple appears to have pulled a major firmware update for the USB-C AirPods Max, and it's not entirely clear why.

Hands holding black AirPods Max above a white surface.
AirPods Max

Apple appears to have pulled a major firmware update for the new USB-C AirPods Max after users began reporting that the update wouldn't install. The update, version 7E99, was announced in late March with high expectations.

However, the update has since disappeared from Apple's rollout schedule.


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iOS 18.4 appears to be restoring deleted apps and installing new ones

Since the release of iOS 18.4, an unknown number of users are reporting the appearance of apps on their iPhones that they either previously deleted — or have never installed.

Hand holding a smartphone with colorful app icons on the screen, including messages, calendar, photos, and settings.
Apple's iOS 18.4 is allegedly installing apps users deleted before, or never bought

Apple released iOS 18.4 on March 31, 2025, and alongside bringing Apple Intelligence to the EU, it also included important security updates. But an unusual issue is now being reported by users who say they are seeing apps they shouldn't.

As first spotted by MacRumors, the reports all concern the appearance of unwanted apps. In some cases, they are apps that were previously installed but deleted by the user, while others seem to be entirely new installs of random apps.


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Trump admin poaches Apple attorney for NLRB, future of labor complaints in doubt

The National Labor Relations Board has indefinitely postponed two complaint cases against Apple, after the Trump administration hired an Apple lawyer away to be the lead attorney for the watchdog.

Logo of the National Labor Relations Board featuring a bald eagle holding a shield with stars and stripes, surrounded by a blue circular border with text.
The NLRB has indefinitely postponed two cases against Apple

Previously, the National Labor Relations Board (NLRB) found against Apple in a case about it coercively interrogating staff about their union membership. The federal agency has also accused Apple of illegally restricting workers' social media use.

It's also, though, been pursuing multiple complaints including one from Janneke Parrish, who alleges that Apple fired her for organizing the #AppleToo movement. It is her case and one brought by ex-Apple engineer Cher Scarlett, that have now been halted.


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