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What Apple’s subscription model tells us about its future

You might have noticed that over the last several years, more and more companies have shifted to a subscription model for their products and services, and Apple has slowly begun to follow suit. As Apple hardware continues to improve, customers are keeping their devices for longer. Meaning that Apple is earning less per customer on their hardware purchases. This has pushed Apple to add more products to its services. Today, Apple offers subscriptions like cloud storage, media, productivity tools, AppleCare, and now products like Creator Studio. This suggests the company is willing to expand subscriptions into areas that were traditionally one-time purchases, a trend that we need to keep a close eye on. The easiest way to see how far Apple has leaned into subscriptions is to simply lay out everything the company currently offers.

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Deals: iPad mini $100 off, M5 iPad Pro $230 off, Powerbeats Pro 2, Apple Watch bands $15, more

Alongside the ongoing $100 price drops on all Apple Watch Series 11 models, today we are turning our attention to iPad. The most affordable iPad mini is $100 off in all four colors while we also spotted a chance to land the least pricey M5 iPad Pro you can buy at $230 off the list price. Those deals also join some notable accessory offers, including Apple Solo Bands from $15, a major discount on ZAGG’s Pro Keys 2 for M4/M5 iPad Pro at $65 (57% off), Powerbeats Pro 2 up to $114 off, and more. Scope it all out below.

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IKEA acknowledges connectivity problems with budget Matter-over-Thread devices

Swedish self-assembly furniture giant IKEA has made an additional name for itself through its growing range of budget-priced smart home devices. But if you were thinking of picking up some of its new Matter-over-Thread products, you may want to wait a little while.

There have been a number of frustrated posts from people experiencing connectivity problems with Apple Home and other smart home ecosystems, and IKEA has acknowledged the issues …

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Here’s how Apple may protect the display of the iPhone Fold

Apple appears to be working hard to ensure it doesn’t repeat Samsung’s mistakes when it launches the iPhone Fold. A new report says the company is considering the use of a new built-in screen protector with exceptional surface hardness and scratch resistance.

It follows an earlier report on another move Apple is said to be making in order to maximize the robustness of the upcoming model …

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Spotify is about to start selling physical books for some reason

Spotify is about to allow premium subscribers in the US and UK to buy physical books through the app, in a move the company expects to drive revenue for both itself and indie bookstores.

It’s an expansion of the company’s partnership with bookshop.org on audiobooks, but it’s hard to see how the move makes any kind of sense …

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9to5Mac Daily: February 4, 2026 – Apple Music Replay, Xcode upgrade

Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple’s Podcasts appStitcherTuneInGoogle Play, or through our dedicated RSS feed for Overcast and other podcast players.

Sponsored by Stuff: Stuff helps you get everything out of your head and into a simple, elegant system—closing open loops and reducing mental stress. Use code 9TO5 at checkout for 50% off your first year.

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